MEDIAMATIC

An invasion of space by re-cycling matter:
Cut the Crap with Conny sheds light on the fast fashion industry with a monument of fleece

June 2017 untill October 2017
Fashion Machine @ Mediamatic was a life-size artwork which was made together with an immense amount of volunteers.
The entire Mediamatic building had been turned into a large installation, which showed the fight against the destructive
reality of the fashion industry. It was a monumental knitting of more than 2,000 kilos of discarded post-consumer fleece
sweaters, which ultimately enveloped the entire Mediamatic building in the heart Amsterdam. The useless material thus
turns into a fashion monument with an activist look.

Curator: Conny Groenewegen i.c.w. Stichting Mediamatic, Esther Meijer and the
Laboratory of Critical Technics at Arizona State University. 
Special thanks to:
Wieland Textiles, Team Mediamatic, all organization assistants and the many
volunteers who, with their enthusiasm and energy, set the machine in motion.

ARTSY ONESIE TANGO RAVE
During Amsterdam Uitmarkt, Fashion Machine presented the best pieces of these cut and twisted sweaters and
onesies in an 
unprecedented eclectic fashion performance; Artsy Onesie Tango Rave. Different models of amateurs,
tango dancers and performers did showcase this collection to the public.

Choreography: Martin Butler. In collaboration with: Esther Meijer (Nieuw Jurk).
Performances of rap collective SoulTrash and skate punk formation Total
Seclusion. Click here
 for more information on the Mediamatic website.

Photography: Jan Willem Kaldenbach, Chiara Barraco @ Mediamatic